People Don't Listen To You Unless They Know You Care

This is the basic of copywriting.

People will not read your sales letter unless they know you care for them.

You need to write in such a way that your readers feel that you write with their best interest at heart.

That's why you need to be sincere in your communication with them. People can sense your sincerity, you know.

Always strike for a WIN/WIN relationship with your prospect.

If you have a valuable product that you think will benefit your readers, then let them know. It is YOUR JOB to market well to them so that they can purchase your product to enrich their life.

You own it to yourself to make that money for food to your family, salary to your employeees etc.

You also own it to your readers to convince them to see the value in your product and buy it, comsume it and enrich their life or advance their goals.

You see...

If you are not a good marketer or copywriter, you are ripping not only yourself off. You are ripping others off as well.

So as an internet marketer, you need to learn to be a master marketer, superb salesman and copywriter.

There is no better way to further your education on copywriting than to learn it from a retired muti-millionaire who has make all his money from Internet marketing.

Check him out at http://www.effectivesalesletter.com

This special report will reveal to you one of the critical mastake that most internet marketers make... they focus too much on the wrong thing. Go check it out and decide for yourself if you make the same mistake as well.